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Crowdfunding 101: Community capital as a tool for growth

May 26, 2016 @ 11:00 AM - 12:00 PM

Crowdfunding is about more than just raising money. It serves to validate demand, build communities of support, and so much more.

Join us for a panel discussion around how crowdfunding is a tool used to cultivate community by tapping into your existing network and creating a new one. This discussion will focus less on the nuts and bolts of each crowdfunding platform. Attendees will receive a 1-pager takeaway overview of each organization.

Panelists: Razi Jafri (Kiva Zip), Rob St. Mary (Patronicity), Jeff Aronoff (Sidewalk Ventures), Rhiannon Chester (ioby), Shelly Watts (Thoughtful Missions), Todd Kropp (Detroit City Football Club), Joanna Dueweke (Detroit SOUP)

Moderator: David Tessler (Michigan Funders)

+Presented by Human Scale Studio, a consultancy firm transforming cities by putting people first and Launch Exchange, dedicated to growing social enterprise in Detroit and beyond.

About Detroit Startup Week
DSW is a free, 5 day, 100+ Program, 2,000+ attendee celebration that builds momentum and opportunity around entrepreneurship. Powered by @ChaseforBiz

Speaker Bio
David Tessler – Michigan Funders

Jeff Aronoff – Sidewalk Ventures

Rhiannon Chester – ioby
A Detroit native, Rhiannon is passionate about connecting people to resources whether funds, information or other people. Inspired by the will, spirit, and innovation of the residents of Detroit, Rhiannon is committed to working with often marginalized communities towards sustainable change. Much of her background is in community organizing and outreach.
Working closely within the LGBTQ communities in Detroit and metro Detroit, she has been an advocate for inclusive public policy, the end of workplace discrimination, and visibility of marginalized identities. Rhiannon will earn her Masters in Social Justice in May 2016 from Marygrove College. She actively combines her undergraduate degree in photography with her social justice passion to increase visibility of the often unheard.

Joanna Dueweke – Detroit SOUP
Joanna Dueweke grew up in Traverse City, Michigan where she developed a love of local interests and grassroots organizing. After graduating from college, she moved to the Detroit area to start a career in communications. While spending time learning about small businesses in the city writing for an online publication, The Awesome Mitten, and working for the Detroit Regional Chamber, Joanna’s interests became more focused on social justice and the integrity of neighborhood development. As the Neighborhood and Communications Director for Detroit SOUP, Joanna is able to combine her excitement for storytelling with her love of Detroit and its many neighborhood businesses and projects.

Razi Jafri – Kiva Zip
Razi Jafri is a Detroit-based activist, social entrepreneur, designer,. He is currently working on a social impact mobile app for purchasing meals for the needy at restaurants, coffee shops, and food trucks. He is currently doing a part-time fellowship with the microlending nonprofit Kiva.org in Detroit. He is also a member of the Spring 2016 fellowship in human centered design at Civilla, a center for social innovation based in Detroit.

Rob St. Mary – Patronicity

Shelly Watts – Thoughtful Missions
Shelly Watts is the Founder of Thoughtful Missions, a fundraising consulting firm. She is extremely passionate about using crowdfunding to help nonprofits with their fundraising strategy. She believes that a donor-centered approach is the key to a successful and sustainable fundraising plan. She started Thoughtful Missions out of a need to put action to her faith and heart for humanitarian causes such as fighting human trafficking, alleviating poverty and hunger, and providing access to medical care. She cares deeply about the profession of fundraising and is dedicated to helping organizations understand its best practices. She sees fundraising as an important way of building power through community. She coaches nonprofits towards an effective, organization-wide culture of fundraising. She quickly wins people over with her fundraising knowledge, uncompromising integrity, high level of energy, and bubbly personality. Mother to three, loving wife, and devoted follower of Christ.

Todd Kropp – Detroit City Football Club


May 26, 2016
11:00 AM - 12:00 PM


The Detroit Masonic Temple
500 Temple St
Detroit, MI 48201 United States
(313) 832-7100