YumVillage Creates More Opportunities for Food EntrepreneursBy Amanda Lewan on July 29th, 2014 /
A food entrepreneur must really practice to perfect their style, while also working hard to master the art of building a business.
To start a food business local chefs often build a brand, perfect their menus, and test out their business in a specific market. A new trend of “popping up” has allowed food entrepreneurs to serve food at specific locations without the high cost commitment of paying for rent just yet.
Why should a food business consider a pop-up? Godwin Ihentuge Co-Founder of YumVillage believes it is one of the best ways to gain exposure and test the market. Godwin first started out in 2013 on a journey as a Chef along with his partner Brent Foster. They soon turned to the pop-up method to test out their offerings.
They had great success, but discovered another business along the way: serving as a connector and manager for the entire pop-up process. They’ve pre-vetted and hosted 40 chefs through their network at YumVillage often through invite-only events, and are aiming for an official launch this Fall.
“What we’re building is a system and standard,” said Godwin. “YumVillage focuses on giving chef’s and foodpreneurs an opportunity to build and grow with an audience that they’re able to solicit feedback from with every event.”
Located at Bamboo Detroit, we’ve caught YumVillage chefs of all types at local work spaces and events around the city, and we can’t wait to see this startup grow. Headquartered in Detroit also gets them access to what Godwin says is a “magical and exciting” food scene filled with the energy of many supportive, local entrepreneurs. Godwin also works full time at Quicken Loans.
The local startup is aiming to raise money right now to help propel their business. Funds raised will go towards a mobile application and website, and also a mobile kitchen to provide more flexibility for their pop-up chefs. Check out their video below.
And where did the unique name come from?
“A village is self promoting in that all aspects within a villages ecosystem help fuel each other,” said Godwin. “I’d like YumVillage to carry that same principal. I appreciate the old mantra of Live and Love Local.”
Go ahead and test out and support this network for food entrepreneurs. If you support their campiagn you will have the opportunity to taste Detroit made food. What better perk could their be?
To attend special YumVillage dining events prior to their official launch you can visit their crowdfunding page now at: http://www.rockethub.com/projects/45118-yumvillag.They are offering great deals and access to pre-launch events until August 4th.
And if you have a friend launching a food business, let them know about this great startup.