Detroit Startup Ash & Erie Win $150K Investment at Shark TankBy Amanda Lewan on October 23rd, 2017 /
Ash & Erie, formally Ash & Anvil, pitched on Shark Tank airing this weekend and won over investor and entrepreneur Mark Cuban. Cuban invested $150K in the Detroit based startup.
Ash & Erie make clothing for shorter guys, specifically focusing on a niche of men 5′ 8″ and under. The company started with their line of what they call “shorter guy shirts”, and recently added a line of jeans. The average man in America is 5′ 10″ and clothing lines are designed for taller men. The company found a niche creating a better product and fit. Check out the product fit below.
Launching last year with a successful kickstarter, the company raised $28,000 to fuel the launch. The additional money raised from Shark Tank will help to fuel their product line expansion and growth. Learn more about Ash & Erie here.