3 Ways Female Entrepreneurs Can Get InvolvedBy Emily A. Hay on January 27th, 2013 /
After having worked in a corporate sales organization, a small business and now as a self-employed entrepreneur, I have experienced a broad spectrum of professional environments. I fully appreciate the transition required to change one’s own focus to be more entrepreneurial and to recognize new opportunities brought to us by technology. I believe it’s a very empowering time for women to be involved in Michigan’s tech and entrepreneurial economy.
With a new year upon us, there are three things I think every woman should do to become more involved with Michigan’s tech and entrepreneurial economy.
- Use social media. If you can’t remember the last time you updated your LinkedIn profile, have not attended an event you learned about via Facebook or if you are still stumped on how a hash tag differs from a handle on Twitter, then 2013 is your year for change! Using social technology is a must for effective networking and marketing. Social media enables entrepreneurs to connect and learn in ways we never could before. To become more involved with this new economy, you must be active and engaged.
- Access live resources available to you. There is a groundswell of free or low-cost tech, entrepreneurial and startup events taking place all over Michigan and particularly in metro Detroit. Use sites like Meetup.com and Eventbrite.com to learn about these groups and fill your calendar accordingly. By attending, you expose yourself to new ideas, meet potential collaborators and likely shorten your own entrepreneurial learning curve.
- Harness the power of you. At the end of the day, in order to become more involved in any tech and entrepreneurial economy, you have to believe in yourself. Entrepreneurship is a marathon — not a sprint. It requires confidence, resilience and willingness to work in this ever-changing field.
An empowering part about getting involved in the tech and entrepreneurial economy is that it can be done gradually and on your own terms. When the pressures of work and life balance set in, remember: You can take these steps in the evenings, on weekends and with the support of other women.
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